Challenging the perception of TAFE

2025-05-26

TAFE: The data is clear — it’s time to change perceptions 

Joe Ormeno - CEO of The Gordon Institute of TAFE.

What if I told you that TAFE graduates have employment rates almost identical to university graduates? Or that they earn more, on average, straight after graduating? Or that 80 per cent of future jobs can be reached through a TAFE education? 

This isn’t speculation—it’s hard data. The latest research confirms what those of us in the sector already know: TAFE is not a second-choice option. It’s a pathway to real, well-paid, and future-proofed careers. Yet despite the evidence, outdated perceptions persist—holding young Australians back from opportunities that are not only available, but in high demand. 

Joe Ormeno, CEO of The Gordon Institute of TAFE

Recent research from McCrindle highlights a perception gap that continues to limit students’ choices. Many still assume that TAFE leads to poorer employment outcomes, but the facts tell a different story. TAFE employment outcomes (78%) match those of university graduates (79%), with four in five finding employment after training. Those with a Certificate IV or higher report a median salary of $71,650—slightly above the $68,000 earned by university graduates. And while TAFE is still too often associated solely with trades, this narrow view ignores more than 150 courses in areas like nursing, cyber security, business, finance, and advanced manufacturing—industries at the forefront of Victoria’s future economy. 

The demand for skilled workers has never been higher. Around 67 per cent of Victoria’s current job shortages can be filled through TAFE pathways. And by 2026, nine in ten new jobs will require post-school qualifications, with 80 per cent attainable through a TAFE education. 

TAFE offers a faster, more direct route into meaningful employment. Its value lies in practical, hands-on learning, industry-aligned qualifications, and real-world readiness. Employers are looking for graduates who can step into skilled roles now—not four years from now. At The Gordon, we see this impact every day. In 2024, more than 11,500 students chose to study with us—including 3,800 apprentices and trainees. Over 1,900 students accessed Free TAFE, removing financial barriers and opening doors to opportunity—particularly for learners from diverse and underrepresented backgrounds. 

The Victorian Government recognises the importance of this work and is investing accordingly. But funding alone won’t shift the narrative. Parents, teachers, and career advisers all play a role in changing how we talk about education, skills, and success. 

The data is in. The demand is clear. Now it’s time to change the conversation. 

At The Gordon, we’re ready. Are you? 

TAFE pathway to successEditorial printed in the Geelong Advertiser, Friday 23 May 2025.

McCrindle 2024, The TAFE value and perception challenge: unpacking TAFE to attract the next generation of learners, Victorian TAFE Association, Melbourne.